Flower Valley promotes a fynbos-filled future, by facilitating sustainable harvesting of wild fynbos.
Visit our Farm
Flower Valley Farm is the showcase of fynbos care, shown through our fynbos-covered landscapes.
Flower Valley coordinates a major invasive alien clearing project across the Agulhas Plain.
We work to secure our often-threatened fynbos landscapes, and protect those whose livelihoods depend on fynbos. Many fynbos species have already been lost, and more than 1000 are endangered.
Flower Valley launches a Fynbos podcast
The Flower Valley team has launched a Fynbos and conservation-related podcast. Our team of presenters, led by Sharon Brink and Esna Swart, chat to some of the country’s top conservationists and researchers on the latest research in Fynbos, and other Fynbos-related topics.
Fynbos is the main vegetation type of the Cape Floral Kingdom – one of only six floral kingdoms in the world, and it’s the smallest and richest of the kingdoms. About three quarters of fynbos species are endemic to their area – in other words, they grow nowhere else in the world.
Fynbos grows in nutrient-poor soil, thereby creating entire ecosystems where many other vegetation types would not survive. Fynbos provides life for many animal and bird species, like the beautiful Cape sugarbird, (which is endemic to fynbos regions), and many types of very threatened butterfly species. Fynbos plants, like other plants, mark the beginning of the life-providing oxygen cycle.
We promote care for our fynbos landscapes
Fynbos faces so many threats. Like too-frequent fires, invasive plants, climate change and over-harvesting. So, to counter the threats to fynbos, we promote good fynbos landscape management. That means promoting the responsible picking of fynbos for the markets, keeping fynbos landscapes clear of invasive alien plants and encouraging environmental awareness as part of a holistic education – particularly for children prior to primary school.
We do this by working with land users, conservation authorities, government, and a host of other vital partners, in a number of programmes:
• The Sustainable Harvesting Programme – a programme based on science that helps harvesters pick fynbos responsibly, while encouraging informed buying of fynbos bouquets with retailers.
• The Agulhas Biodiversity Initiative (ABI) – a landscape initiative currently coordinated by Flower Valley Conservation Trust that operates across the Overberg.
• The ABI Alien Clearing Project – where we work with land users, land user groups and government to clear thousands of hectares of aliens, while facilitating hundreds of jobs.
• The Flower Valley Early Childhood Development Programme – working with 27 early childhood development centres, and 860 children, to provide the best possible education for 0 – 6 year olds. And reaching 60 families in the home-based care programme to support the needs of young children in rural or marginalised environments.
Flower Valley works to protect fynbos landscapes.
But what exactly is fynbos?
Fynbos (literally translated as fine-bush) is a beautiful shrubland type vegetation that is uniquely South African. Find out more.
Flower Valley Farm is situated near
the small town of Gansbaai.
Gansbaai is a quaint town which was found in the early 1880’s. Originally, Gansbaai was inhabited by fishermen. Find out more.
Be inspired to Protect Fynbos
Watch thousands of beautiful reasons to care for fynbos – and be inspired to protect it, thanks to this lovely imagery of fynbos, and those working in fynbos (captured by the wonderful Sledgehammer Studio team). Fynbos is unique – but it does need to be protected, and we can all help. Watch this message from Flower Valley Conservation Trust.
i-Fynbos: Our new fynbos app
Here’s a brand new fynbos app – to help you manage your fynbos. The i-Fynbos app has just been launched. It’s a collaboration between Flower Valley Conservation Trust and the Universities of Newcastle and Durham.
Landowners and harvesters: This app is meant for you – giving you a landscape view of fynbos veld you work on, and allowing you to collect vital info on the impacts of harvesting on your veld.
Fynbos-lovers: The i-Fynbos app includes a Field Guide, including pictures, descriptions and the conservation status of 41 of the most frequently harvested fynbos species in the Agulhas Plain. A tool to help you identify fynbos in your bouquet.